Benet Rossell and Joan Rabascall were part of the so-called ‘Paris Catalans’, a group of artists who immigrated to Paris in the late 1960s. They produced works in collaboration with Miralda and Jaume Xifra, such as the the collective happenings known as Ceremonials and experimental films such as Bio Dop. Made in Rossell’s studio, the work incorporates advertising images for a brand of hair styling cream and other materials collected by Rabascall. Using techniques such as collage and repetition, they deconstruct the narrative of commercials to reveal the frivolity, vacuity and falsehood of advertising.